https://giladdor.com Gilad Dor Wed, 29 Apr 2026 18:29:09 +0000 https://giladdor.com en https://giladdor.com/Home Sun, 27 Dec 2020 15:25:38 +0000 Gilad Dor https://giladdor.com/Home Director of Production at Volvox Labs Interactive / Experiential / New Media https://giladdor.com/Information Sat, 15 Sep 2018 19:56:34 +0000 Gilad Dor https://giladdor.com/Information Information I am a Director of Production / Senior Producer working in the interactive + experiential + new media realms. Currently the Director of Production +&nbsp;Senior Producer at Volvox Labs. Project awards include Clio, ADC 2023 + 2022, Effie, Webby, Cannes Lion shortlist. Previously I made work as a multimedia storyteller in different mediums.I hold a master’s from ITP at New York University’s Tisch School of the Arts, a graduate program focusing on experimental and artistic uses of technology. Select Clients:Cadillac, Microsoft, 88Rising, FX Networks, Drunk Elephant, The Verge, Amazon, Bombay Sapphire, Volvox Labs, DCM Fabrication, Kehinde Wiley Studio, Jason Krugman Studio, Eric Forman Studio, Andy Cavatorta Studio, The Living, Barak Chamo CV/Resume on request giladdor.work@gmail.com @giladdor https://giladdor.com/Mercer-Labs Wed, 24 Jan 2024 16:56:22 +0000 Gilad Dor https://giladdor.com/Mercer-Labs The Beach - KUKA Robot Arm Permanent Installation&nbsp; Client - Roy Nachum / Mercer Labs Museum of Art and Technology Role - Director of Production / Producer 2023 The Beach is a Robot Performance permanently installed at Mercer Labs Museum of Art and Technology VVOX was commissioned to create a unique robotic performance at the newly opened Mercer Labs in New York city. Our team developed the full experience over the course of 5 months including creative direction, motion control systems design, KUKA language programming, and installation of the robotic arm at the museum. Learn more on about this project in the case study here. From the artist: “THE BEACH” - Roy NachumIn Nachum’s installation the Robot takes on the artists alter-ego, moving through different human emotions in the presence of natural elements. The robot takes on various roles, from human-like interactions, writing messages in the sand to mimicking natural elements to “wash” away the sand. These moments of innocence versa moments of intense emotion, connect viewer to nature and explore the implications nature and technology have on our mental state. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4c06d8c8f997a1be2a45d5660eb76c206379a2ec92e087e5cb22bed989af2e1e/TheBeach_RoboticPerformance_9.jpg" data-mid="202800679" border="0" src="https://freight.cargo.site/w/1000/i/4c06d8c8f997a1be2a45d5660eb76c206379a2ec92e087e5cb22bed989af2e1e/TheBeach_RoboticPerformance_9.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/4a580fd4fcd89b47c025d4f6aedbb5641fdd1f05d103b0bde93eed9298544632/TheBeach_RoboticPerformance_11.jpg" data-mid="202800677" border="0" src="https://freight.cargo.site/w/1000/i/4a580fd4fcd89b47c025d4f6aedbb5641fdd1f05d103b0bde93eed9298544632/TheBeach_RoboticPerformance_11.jpg" /> <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/094c5e88c385a008ad55aac591cf5af3d3039690099009db48bb9f1c54b0a9ce/TheBeach_RoboticPerformance_10.jpg" data-mid="202800678" border="0" src="https://freight.cargo.site/w/1000/i/094c5e88c385a008ad55aac591cf5af3d3039690099009db48bb9f1c54b0a9ce/TheBeach_RoboticPerformance_10.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ccad6b04b4ddd34eceee846a2b992a45105118eb5343737a5eb911ef024a551e/TheBeach_RoboticPerformance_2.jpg" data-mid="202800684" border="0" src="https://freight.cargo.site/w/1000/i/ccad6b04b4ddd34eceee846a2b992a45105118eb5343737a5eb911ef024a551e/TheBeach_RoboticPerformance_2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d422f75ae99623b2faa38ebd930831fe19c19e2e65880fe7ff54c0748f0397f1/TheBeach_RoboticPerformance_6.jpg" data-mid="202800682" border="0" src="https://freight.cargo.site/w/1000/i/d422f75ae99623b2faa38ebd930831fe19c19e2e65880fe7ff54c0748f0397f1/TheBeach_RoboticPerformance_6.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c6d38993691c5082442f6e28644d29d3d88cd454d0ce27a9ed4f4989a640bcda/TheBeach_RoboticPerformance_7.jpg" data-mid="202800681" border="0" src="https://freight.cargo.site/w/1000/i/c6d38993691c5082442f6e28644d29d3d88cd454d0ce27a9ed4f4989a640bcda/TheBeach_RoboticPerformance_7.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e5bacd60f1cdf0361f4a09d2e04498e3ea79486d161231b27d32e77f7fa83a1f/TheBeach_RoboticPerformance_1.jpg" data-mid="202800683" border="0" src="https://freight.cargo.site/w/1000/i/e5bacd60f1cdf0361f4a09d2e04498e3ea79486d161231b27d32e77f7fa83a1f/TheBeach_RoboticPerformance_1.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b6e1b643e770f09b973fd537f4e7d212d62b9c2d15451700efd9ff06a939d76e/TheBeach_RoboticPerformance_8.jpg" data-mid="202800680" border="0" src="https://freight.cargo.site/w/1000/i/b6e1b643e770f09b973fd537f4e7d212d62b9c2d15451700efd9ff06a939d76e/TheBeach_RoboticPerformance_8.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a33483c6783722108fe9293339c7295338e977d6ef4993721f9ea7c06cc55868/TheBeach_RoboticPerformance_5.jpg" data-mid="202800687" border="0" src="https://freight.cargo.site/w/1000/i/a33483c6783722108fe9293339c7295338e977d6ef4993721f9ea7c06cc55868/TheBeach_RoboticPerformance_5.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a7eb1ed664f56ddb3c9f550f4756188518a254a8cfcb120baad42fdc2859c3dd/TheBeach_RoboticPerformance_3.jpg" data-mid="202800685" border="0" src="https://freight.cargo.site/w/1000/i/a7eb1ed664f56ddb3c9f550f4756188518a254a8cfcb120baad42fdc2859c3dd/TheBeach_RoboticPerformance_3.jpg" /> https://giladdor.com/The-Batting-Lab Thu, 03 Aug 2023 18:17:57 +0000 Gilad Dor https://giladdor.com/The-Batting-Lab The Batting Lab Client - SAS / McCann Role - Producer / Production Manager / LED Lighting Designer2022 The Batting Lab is a data driven sport interactive sports experience that re-imagined the way kids learn about data literacy. The Batting Lab was the recepient of several awards - ADC, CLIO, Effie, and Webbys, Shortlisted for 2023 Cannes Lion. The goal of the experience was to get kids excited about data by recontextualizing the way data plays into their lives.Volvox Labs was responsible for everything from content production, fabrication, software development, art direction, and on site installation.&nbsp;Instead of looking at spreadsheets and boring graphs, The Batting Lab provided interactive data visualizations, amazing flashes of light and color when they hit a baseball, and a completely immersive environment for them to explore. The Batting Lab gave students a material connection to their data: how they hit a baseball and how they are improving over time. These data points gave kids a reason to care about what the data really was telling them, and what that data means for them in the future. A completely bespoke learning experience, The Batting Lab emerges as a new approach combining interactive installation and long term narrative. Learn more on about this project in the case study here. <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/66556f38b2190ac0ed12b7ca87b19eeea427e9febafd3bd6129eff5466996fa1/image.jpg" data-mid="188135864" border="0" src="https://freight.cargo.site/w/1000/i/66556f38b2190ac0ed12b7ca87b19eeea427e9febafd3bd6129eff5466996fa1/image.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/090852254b3e375365bd1a6ef8efbf55b5a1ad6d61cac21d2a9c848061b8fa63/PR_Image.jpg" data-mid="186932883" border="0" src="https://freight.cargo.site/w/1000/i/090852254b3e375365bd1a6ef8efbf55b5a1ad6d61cac21d2a9c848061b8fa63/PR_Image.jpg" /> <img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/c5d3c88290176d7600900c20cf3525ed3a5948198856e49ce0216f58c2e3a9ca/IMG_0734_MADDIE.jpg" data-mid="186932878" border="0" src="https://freight.cargo.site/w/1000/i/c5d3c88290176d7600900c20cf3525ed3a5948198856e49ce0216f58c2e3a9ca/IMG_0734_MADDIE.jpg" /> <img width="725" height="408" width_o="725" height_o="408" data-src="https://freight.cargo.site/t/original/i/42ea19628f08f5d549d3e99004f2f7199cf58727bf319c8bf67d36eb9fb0752f/Drew_s1.gif" data-mid="186932877" border="0" src="https://freight.cargo.site/w/725/i/42ea19628f08f5d549d3e99004f2f7199cf58727bf319c8bf67d36eb9fb0752f/Drew_s1.gif" /> <img width="1024" height="576" width_o="1024" height_o="576" data-src="https://freight.cargo.site/t/original/i/06a6d9507a7405ae3f6b836ea763c99eee41049b1e2c883f967f11a681212b4d/KidAnalyzingGraph.gif" data-mid="186932882" border="0" src="https://freight.cargo.site/w/1000/i/06a6d9507a7405ae3f6b836ea763c99eee41049b1e2c883f967f11a681212b4d/KidAnalyzingGraph.gif" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/df3ab309c4499bbad0a07e6e37254b89049eb08101a9ed1ab22f652535b7db40/battingLab_01.jpg" data-mid="186932872" border="0" src="https://freight.cargo.site/w/1000/i/df3ab309c4499bbad0a07e6e37254b89049eb08101a9ed1ab22f652535b7db40/battingLab_01.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/f58751da493b6c4e9f3932bf41d19616e23ac271599623ab0bd0b5e69c1b36da/battingLab_03.jpg" data-mid="186932873" border="0" src="https://freight.cargo.site/w/1000/i/f58751da493b6c4e9f3932bf41d19616e23ac271599623ab0bd0b5e69c1b36da/battingLab_03.jpg" /> <img width="3456" height="4608" width_o="3456" height_o="4608" data-src="https://freight.cargo.site/t/original/i/1502b79539e7e929d6f45db6243ae8a58877c2ef167b179fb36e1e3775fd5164/20220313_230256.jpg" data-mid="186937480" border="0" src="https://freight.cargo.site/w/1000/i/1502b79539e7e929d6f45db6243ae8a58877c2ef167b179fb36e1e3775fd5164/20220313_230256.jpg" /><img width="2200" height="1186" width_o="2200" height_o="1186" data-src="https://freight.cargo.site/t/original/i/46de223419d0a4d387dc33b28758c188d32c4f406fce6a785c86f8583c324e01/IMG_0233.jpg" data-mid="186937481" border="0" src="https://freight.cargo.site/w/1000/i/46de223419d0a4d387dc33b28758c188d32c4f406fce6a785c86f8583c324e01/IMG_0233.jpg" /><img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/f032036014304f47edacdb3a714b88a614974ecaf1f3211f4734cbd781283286/IMG_8084.jpg" data-mid="186937482" border="0" src="https://freight.cargo.site/w/1000/i/f032036014304f47edacdb3a714b88a614974ecaf1f3211f4734cbd781283286/IMG_8084.jpg" /><img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/f3524882c69fe3c5f5bf33f02ffdd28d4557d570c7cd2b27d30db15959b69734/IMG_8087.jpg" data-mid="186937483" border="0" src="https://freight.cargo.site/w/1000/i/f3524882c69fe3c5f5bf33f02ffdd28d4557d570c7cd2b27d30db15959b69734/IMG_8087.jpg" /><img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/d217b90e6c6286904ea13b7ba03b46c780ee3b3c43c6074a1071cd9dba0bd2d5/IMG_8372.jpg" data-mid="186937484" border="0" src="https://freight.cargo.site/w/1000/i/d217b90e6c6286904ea13b7ba03b46c780ee3b3c43c6074a1071cd9dba0bd2d5/IMG_8372.jpg" /> https://giladdor.com/Go-by-Kehinde-Wiley Wed, 16 Dec 2020 00:20:01 +0000 Gilad Dor https://giladdor.com/Go-by-Kehinde-Wiley Go by Kehinde Wiley - Moynihan Train Hall - 2020Go is a permanent installation&nbsp;by the artist Kehinde Wiley in Moynihan Train Hall at Penn Station. The piece is a stained glass artwork, with LED back-lighting mimicking sunlight to illuminate the glass. The local fabrication studio handling the structural build of the lighting brought me onto the team to redesign the control systems for the LED lighting as the original design was failing. Other roles that I filled were fabricating and building all of the 96 LED panels and connectors for the panels, as well as leading the assembly of the control systems for the LEDs. Check out the build documentation below. Read about the installation in this NY Times article, where these photgraphs by Andrew Moore are from.2020 <img width="2048" height="648" width_o="2048" height_o="648" data-src="https://freight.cargo.site/t/original/i/2877c55d20251b12ef0fac1afbda5de46f4f1ccbf7ce453fe2b0238dc64aeff2/30moynihan-art-v2-07-superJumbo.jpg" data-mid="93515848" border="0" src="https://freight.cargo.site/w/1000/i/2877c55d20251b12ef0fac1afbda5de46f4f1ccbf7ce453fe2b0238dc64aeff2/30moynihan-art-v2-07-superJumbo.jpg" /> <img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/8355061c12981cfa555f4140f64b173e0256466592b4ef55a12aa2dfc4a83262/30moynihan-art-17-superJumbo.jpg" data-mid="93515847" border="0" src="https://freight.cargo.site/w/1000/i/8355061c12981cfa555f4140f64b173e0256466592b4ef55a12aa2dfc4a83262/30moynihan-art-17-superJumbo.jpg" /> <img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/a0e4a5502cc88dbe10937065d0d34546c4de53544791855774d511e3f58ff984/30moynihan-art-15-superJumbo.jpg" data-mid="93515846" border="0" src="https://freight.cargo.site/w/1000/i/a0e4a5502cc88dbe10937065d0d34546c4de53544791855774d511e3f58ff984/30moynihan-art-15-superJumbo.jpg" /> <img width="1537" height="2048" width_o="1537" height_o="2048" data-src="https://freight.cargo.site/t/original/i/33b3386651600d5afe88d0c05f6764cf6f6817e869609eba9e679f63cbc23d31/30moynihan-art-07-superJumbo.jpg" data-mid="93515844" border="0" src="https://freight.cargo.site/w/1000/i/33b3386651600d5afe88d0c05f6764cf6f6817e869609eba9e679f63cbc23d31/30moynihan-art-07-superJumbo.jpg" /> <img width="1544" height="2048" width_o="1544" height_o="2048" data-src="https://freight.cargo.site/t/original/i/b3626f807d3440f633ac0a0c4c6e72017d0ffd703b92c2145f0bf8c881d20030/30moynihan-art-10-superJumbo.jpg" data-mid="93515845" border="0" src="https://freight.cargo.site/w/1000/i/b3626f807d3440f633ac0a0c4c6e72017d0ffd703b92c2145f0bf8c881d20030/30moynihan-art-10-superJumbo.jpg" /> Build Documentation I joined the team at DCM in the beginning of November, with the deadline for the project being the end of the month. The team there had been supplied a recommendation of QTRAN - QTM-DC-500 power supplies by the building engineers and had worked out a system plan to control the LED sheets through Environmental Lighting Studio 4 Channel DMX controllers. I went about building out the LED sheets that illuminate the stained glass. I assumed that the system had been tested extensively before I joined the team, but when we were nearing to finish assembling the 24 power supply panels (each of which weighed about 125 lbs) we found that the power supplies that had been supplied were not compatible with the system that had been designed.&nbsp; A brief rundown of DC power supplies, from Electronics Club: Types of Power Supply There are many types of power supply. Most are designed to convert high voltage AC mains electricity to a suitable low voltage supply for electronics circuits and other devices. A power supply can by broken down into a series of blocks, each of which performs a particular function. For example a 5V regulated supply: <img src="https://lh6.googleusercontent.com/sM7b34jVTo3bF2AK9oiTlxOgXRGqHY8HFnUOXk5FBC61GKWcqrFVeQa3343WF2rqILsVZ94xPlNarI8DoQwpha8nkvTrdGP0PMketcYZDA8V77VC_EF6-xhL1hB-bOf9WPgMqEbO" width="604" height="107" style="width: 550.547px; height: 97.5306px;"> Transformer - steps down high voltage AC mains to low voltage AC.Rectifier - converts AC to DC, but the DC output is varying.Smoothing - smooths the DC from varying greatly to a small ripple.Regulator - eliminates ripple by setting DC output to a fixed voltage. Transformer + Rectifier <img src="https://lh5.googleusercontent.com/aqTwbipRT5wlOC8m0yWwKvafIZo0zPFMax6p4AafMGryoihqpOeimYDMgIYnEekO5ag7Hs2McHa3qfY9x-deHLmqrJKbhGt5a-L8w3foMhVkfuGLW5BGnCBnsib4zJiUS71d5UMT" width="543" height="159" style="width: 543px; height: 159px;"> The varying DC output is suitable for lamps, heaters and standard motors. It is not suitable for electronic circuits unless they include a smoothing capacitor. Transformer + Rectifier + Smoothing <img src="https://lh3.googleusercontent.com/Rg5CCX3YNQJRMCR0Evhe9IPrPRJOd3NWuym1TiohlF3RfSU8AfWAhzjmN43K5Peh8NjAFGgrBYnGCNC6Ex-XWER_K0qXleL-bdRSrZ9UDDsjnA7FeMDbAzT1DDZY9jwfxT_G5r0R" width="615" height="159" style="width: 550.547px; height: 142.336px;"> The smooth DC output has a small ripple. It is suitable for most electronic circuits. Transformer + Rectifier + Smoothing + Regulator <img src="https://lh3.googleusercontent.com/ioHbBX3aVAv7kTXv2cln84RsdcKlOpuRYrq-bun8OYC_MZh7fe_dvDSJyD3ElxV5PfcFTFrKp2UdxsKioJmcBeaxfj7eZfjKS8Nh2bGKYdCDqWunaWzNZlu0gc_QaglqOHGmVM2N" width="624" height="145" style="width: 550.547px; height: 127.932px;"> The regulated DC output is very smooth with no ripple. It is suitable for all electronic circuits. Going back to the Q-TRAN setup, those power supplies were supplying DC power that was not smoothed and or regulated - unsuitable for electronic circuits like the one in the DMX controllers. Initial design (Faulty, supplied by the building)<img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/bf867d9d5a18be5f091294fa3734bc4f377ca71c335f2d38a1b28421f84d4498/C0DA6A9E-6871-4B96-BBFF-F75CC73DE271.png" data-mid="98587145" border="0" src="https://freight.cargo.site/w/1000/i/bf867d9d5a18be5f091294fa3734bc4f377ca71c335f2d38a1b28421f84d4498/C0DA6A9E-6871-4B96-BBFF-F75CC73DE271.png" />After extensive testing and measuring of the Q-TRAN supplies, we decided to forgoe using them and replace them with&nbsp;ERP VLB260W-24V supplies; using two supplies per LED sheet. We also decided to switch to Environmental Lighting&nbsp;DMX-4-5000-3-10A just to cover our bases. Redesign <img width="1801" height="1801" width_o="1801" height_o="1801" data-src="https://freight.cargo.site/t/original/i/e60b4c9089d4fb3c7111d381e5a5f09ef1c1f6066990fad29078dc14d155cd7b/Redesign.png" data-mid="100790959" border="0" src="https://freight.cargo.site/w/1000/i/e60b4c9089d4fb3c7111d381e5a5f09ef1c1f6066990fad29078dc14d155cd7b/Redesign.png" /> <img width="1248" height="629" width_o="1248" height_o="629" data-src="https://freight.cargo.site/t/original/i/4ea6cf50582ced3d2a07666767f70d25f4d338f31a3a00841c75173dbbce7b58/EFD5D31D-E350-498D-9DFE-3CC7FC941BEB_1_105_c.jpeg" data-mid="98586313" border="0" src="https://freight.cargo.site/w/1000/i/4ea6cf50582ced3d2a07666767f70d25f4d338f31a3a00841c75173dbbce7b58/EFD5D31D-E350-498D-9DFE-3CC7FC941BEB_1_105_c.jpeg" /> <img width="768" height="1024" width_o="768" height_o="1024" data-src="https://freight.cargo.site/t/original/i/3f466525ae8d230fad562517d5ae8b846a350a5ed8901df2287afaf321016d8f/2C5E6BE0-11C3-486C-A7B0-931B3DD466CD_1_105_c.jpeg" 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data-src="https://freight.cargo.site/t/original/i/0349cb873598a6078d99302f9e7dcafb178322f8c476197f27be75e669d4bcc3/9868B9F9-896C-4AE4-99C1-5A6A99EA637B_1_105_c.jpeg" data-mid="98586448" border="0" src="https://freight.cargo.site/w/768/i/0349cb873598a6078d99302f9e7dcafb178322f8c476197f27be75e669d4bcc3/9868B9F9-896C-4AE4-99C1-5A6A99EA637B_1_105_c.jpeg" /> <img width="768" height="1024" width_o="768" height_o="1024" data-src="https://freight.cargo.site/t/original/i/bb87583592c191194a85f356a2acf2ee92f490d1dde31ba98e233ac86e24783c/53AE9938-3B30-488B-AD0B-E20A58F30214_1_105_c.jpeg" data-mid="98586462" border="0" src="https://freight.cargo.site/w/768/i/bb87583592c191194a85f356a2acf2ee92f490d1dde31ba98e233ac86e24783c/53AE9938-3B30-488B-AD0B-E20A58F30214_1_105_c.jpeg" /> <img width="768" height="1024" width_o="768" height_o="1024" data-src="https://freight.cargo.site/t/original/i/1f4e1518e391af604dc016ca5fe37e8272de132c8a82a1039cabb93df4ba191f/877D8640-7BFA-4B06-B4F3-58B8FBB3E9AD_1_105_c.jpeg" 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width="1024" height="768" width_o="1024" height_o="768" data-src="https://freight.cargo.site/t/original/i/ecd3872135eee9a56a475dda21d405d54e32a5a5c3e84c5d20396b0056a4e1a7/1A3E1B65-A9FD-4CC1-92C2-35E90F3DB733_1_105_c.jpeg" data-mid="100792087" border="0" src="https://freight.cargo.site/w/1000/i/ecd3872135eee9a56a475dda21d405d54e32a5a5c3e84c5d20396b0056a4e1a7/1A3E1B65-A9FD-4CC1-92C2-35E90F3DB733_1_105_c.jpeg" /> LED Panel Installation Setup <img width="8535" height="2700" width_o="8535" height_o="2700" data-src="https://freight.cargo.site/t/original/i/1fd3318f3b129f4df9d4721eddc0d543b687d4cb005e7c56b52bc0c7b39f183f/LED-Panel-Setup.png" data-mid="105245976" border="0" src="https://freight.cargo.site/w/1000/i/1fd3318f3b129f4df9d4721eddc0d543b687d4cb005e7c56b52bc0c7b39f183f/LED-Panel-Setup.png" /> https://giladdor.com/CADILLAC-IQ-Tour Thu, 03 Aug 2023 16:11:55 +0000 Gilad Dor https://giladdor.com/CADILLAC-IQ-Tour CADILLAC IQ Tour&nbsp; Client - Cadillac / Jack Morton Role - Producer / Production Manager 2022/2023 CADILLAC IQ Tour is a visual journey into the worlds of Cadillac EV future VVOX was invited as an experiential and content production partner to create an immersive visual journey into the worlds of Cadillac EV future. The show narrative revolves around the vision of Cadillac's incredible innovation ultimately leading participants to discover the brand’s new EVs - The Lyriq, Celestiq, and Escalade IQ. The tour has travelled to Miami Open 2022/2023, US Open 2022/2023, and Detroit Auto Show. Learn more on about this project in the case study here. <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/843a88b774fbe8cffecebff62238e34a9e514499f5dbb6b93e688dd42ccc8088/exterior1.jpg" data-mid="186931482" border="0" src="https://freight.cargo.site/w/1000/i/843a88b774fbe8cffecebff62238e34a9e514499f5dbb6b93e688dd42ccc8088/exterior1.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/f8cee4569cba6c70874de8d7207b7f2b9df060ca3970ea56116f564ccd505f9b/exterior2-1.jpg" data-mid="186931483" border="0" src="https://freight.cargo.site/w/1000/i/f8cee4569cba6c70874de8d7207b7f2b9df060ca3970ea56116f564ccd505f9b/exterior2-1.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9d4721ed96293a9b013826cf595f2bc71de44cd6860365de43f5cac6c6ad7398/exterior2.jpg" data-mid="186931484" border="0" src="https://freight.cargo.site/w/1000/i/9d4721ed96293a9b013826cf595f2bc71de44cd6860365de43f5cac6c6ad7398/exterior2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/05e944cd5ef478253a78be3a3a23d0c76aada02b4d553beab9b1d1b49ddcc24c/exterior3.jpg" data-mid="186931485" border="0" src="https://freight.cargo.site/w/1000/i/05e944cd5ef478253a78be3a3a23d0c76aada02b4d553beab9b1d1b49ddcc24c/exterior3.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4cc528a8e7bdf544fa79f3dcb537d817a736e9d6f25600014ebb608822a53989/inside5.jpg" data-mid="186931486" border="0" src="https://freight.cargo.site/w/1000/i/4cc528a8e7bdf544fa79f3dcb537d817a736e9d6f25600014ebb608822a53989/inside5.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1d6a3d83d283cc18ab2cb21e8711d15cd30b53be0e233a4aa1b37421c4b2787e/interior_01.jpg" data-mid="186931487" border="0" src="https://freight.cargo.site/w/1000/i/1d6a3d83d283cc18ab2cb21e8711d15cd30b53be0e233a4aa1b37421c4b2787e/interior_01.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6406dc18e78e3e4d12f030e2a1832fa7aa38dd233f94ab340dc29578e334231c/interior_04.jpg" data-mid="186931488" border="0" src="https://freight.cargo.site/w/1000/i/6406dc18e78e3e4d12f030e2a1832fa7aa38dd233f94ab340dc29578e334231c/interior_04.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cb25726d389fc6df8593766f289d88c14010d1b42a41901dca0f8e0eaa1fe05b/interior_05.jpg" data-mid="186931489" border="0" src="https://freight.cargo.site/w/1000/i/cb25726d389fc6df8593766f289d88c14010d1b42a41901dca0f8e0eaa1fe05b/interior_05.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/23068d00f764e194c94b6ddcbae77ed621b940fe5202d64d0a149e394d34cc52/interiorCyc11.jpg" data-mid="186931490" border="0" src="https://freight.cargo.site/w/1000/i/23068d00f764e194c94b6ddcbae77ed621b940fe5202d64d0a149e394d34cc52/interiorCyc11.jpg" /> https://giladdor.com/TEMPO-SoundFX Thu, 03 Aug 2023 21:26:46 +0000 Gilad Dor https://giladdor.com/TEMPO-SoundFX TEMPO - SoundFX Client -&nbsp;FX Networks / Emilie Baltz Role - Producer / Production Manager / LED Lighting Designer 2021TEMPO is an interactive sculpture that draws inspiration from the visual rhythm and modernist architecture of Chicago, as well as the comedic timing that the Windy City is famous for. Volvox Labs' technology, sound, and fabrication teams came together to create a large-scale interactive installation with Emilie Baltz for FX. TEMPO is an interactive sculpture that draws inspiration from the visual rhythm and modernist architecture of Chicago, as well as the comedic timing that the Windy City is famous for. Using metallic strings, it creates the world's first 6-sided comedic harp. By connecting specialized sensors to each string, the team created an interactive system allowing user interaction to trigger an assortment of corresponding sounds. These sounds are artfully woven into an already vibrant background track that is further amplified by an array of FX elements, all of which are contained within this awe-inspiring sculpture. The team accomplished the challenging task of creating an interactive instrument that could withstand the use of multiple fans and endure tough weather conditions in downtown Chicago. To achieve this, they utilized aluminum framing, dibond, and integrated smart technology. They extensively tested the instrument to ensure its performance for any user and trigger amount as well as the ability to withstand various weather conditions, resulting in a successful outcome. Learn more on about this project in the case study here. <img width="1024" height="687" width_o="1024" height_o="687" data-src="https://freight.cargo.site/t/original/i/6d232d212c254f67a8834f1618af0c4431c66ba57f331c6bb9313f122d19b602/Chicago-Day4-FX_167_Rectangle_Watermark-1024x687.jpg" data-mid="186951361" border="0" src="https://freight.cargo.site/w/1000/i/6d232d212c254f67a8834f1618af0c4431c66ba57f331c6bb9313f122d19b602/Chicago-Day4-FX_167_Rectangle_Watermark-1024x687.jpg" /> <img width="1024" height="687" width_o="1024" height_o="687" data-src="https://freight.cargo.site/t/original/i/360ace133852a0a5fc83e9f0c232a31a276205c22bf9f0ed422bef285d7fa6a0/Chicago-Day4-FX_248_Rectangle_Watermark-1024x687.jpg" data-mid="186951362" border="0" src="https://freight.cargo.site/w/1000/i/360ace133852a0a5fc83e9f0c232a31a276205c22bf9f0ed422bef285d7fa6a0/Chicago-Day4-FX_248_Rectangle_Watermark-1024x687.jpg" /> <img width="1024" height="687" width_o="1024" height_o="687" data-src="https://freight.cargo.site/t/original/i/b94c3efb4d0a0a578373369c74da376b88e1a160250c757f156e8a6733e0d600/Chicago-Day4-FX_249_Rectangle_Watermark-1024x687.jpg" data-mid="186951363" border="0" src="https://freight.cargo.site/w/1000/i/b94c3efb4d0a0a578373369c74da376b88e1a160250c757f156e8a6733e0d600/Chicago-Day4-FX_249_Rectangle_Watermark-1024x687.jpg" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/225c62ccd449c9a0405eeb79241622af6f1a70c48785938ba3d6149122b0c140/Chicago-Day4-FX_409_Watermark-1024x1024.jpg" data-mid="186951364" border="0" src="https://freight.cargo.site/w/1000/i/225c62ccd449c9a0405eeb79241622af6f1a70c48785938ba3d6149122b0c140/Chicago-Day4-FX_409_Watermark-1024x1024.jpg" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/f72b0c2458f65a9879b7ff6acbc9183a5c29e866f4df371e91dcb54e629fb34b/Chicago-Day4-FX_429_Watermark-1024x1024.jpg" data-mid="186951365" border="0" src="https://freight.cargo.site/w/1000/i/f72b0c2458f65a9879b7ff6acbc9183a5c29e866f4df371e91dcb54e629fb34b/Chicago-Day4-FX_429_Watermark-1024x1024.jpg" /> <img width="1024" height="687" width_o="1024" height_o="687" data-src="https://freight.cargo.site/t/original/i/22fb529dd7dbaa46161b146d6f029ecccb4adf44577c28f692cc78a666462cdd/Chicago-Day4-FX_432_Rectangle_Watermark-1024x687.jpg" data-mid="186951366" border="0" src="https://freight.cargo.site/w/1000/i/22fb529dd7dbaa46161b146d6f029ecccb4adf44577c28f692cc78a666462cdd/Chicago-Day4-FX_432_Rectangle_Watermark-1024x687.jpg" /> <img width="1024" height="1024" width_o="1024" height_o="1024" data-src="https://freight.cargo.site/t/original/i/1697a75c33f903fb50e62cc858bf2a310e16fb4323029fad36e4e804d8b37415/Chicago-Day4-FX_435_Watermark-1024x1024.jpg" data-mid="186951367" border="0" src="https://freight.cargo.site/w/1000/i/1697a75c33f903fb50e62cc858bf2a310e16fb4323029fad36e4e804d8b37415/Chicago-Day4-FX_435_Watermark-1024x1024.jpg" /> <img width="1024" height="687" width_o="1024" height_o="687" data-src="https://freight.cargo.site/t/original/i/94da04570aa3a19c6c63d9fad3b8bd79e1f8ff41e83cdcb5ad9fcbccda309fad/Chicago-Day4-FX_654_Rectangle_Watermark-1024x687.jpg" data-mid="186951368" border="0" src="https://freight.cargo.site/w/1000/i/94da04570aa3a19c6c63d9fad3b8bd79e1f8ff41e83cdcb5ad9fcbccda309fad/Chicago-Day4-FX_654_Rectangle_Watermark-1024x687.jpg" /> https://giladdor.com/On-The-Verge Thu, 03 Aug 2023 20:57:16 +0000 Gilad Dor https://giladdor.com/On-The-Verge On The VergeClient - The VergeRole - Producer / Production Manager / LED Lighting Designer 2021 On The Verge was the 10 year anniversary festival for The Verge in October 2021. When The Verge turned 10 in October 2021, the company envisioned a proper size event to mark the big date. VVOX was commissioned as an artist to design bespoke artwork right at the entrance to the event but also to help establish visual identity across all the displays in the venue. We were also happy to take on an interactive installation for the main sponsor of the event - Zelle. Read more about the case study here. VVOX Art Installation <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/c845c7691217de3a9720b18b04e435dbba398f380667bcadcc48e62e8f58ba41/theverge1.jpg" data-mid="186949203" border="0" src="https://freight.cargo.site/w/1000/i/c845c7691217de3a9720b18b04e435dbba398f380667bcadcc48e62e8f58ba41/theverge1.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/a229620eaca874bea1dd2e440c4ec6a60dfe8f502deeba3332d1decf1e27e234/theverge2.jpg" data-mid="186949204" border="0" src="https://freight.cargo.site/w/1000/i/a229620eaca874bea1dd2e440c4ec6a60dfe8f502deeba3332d1decf1e27e234/theverge2.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/019f09d651fd6ced84708fcc465789f64203c8b01bf48640fa68bd8ce0e227eb/theverge3.jpg" data-mid="186949205" border="0" src="https://freight.cargo.site/w/1000/i/019f09d651fd6ced84708fcc465789f64203c8b01bf48640fa68bd8ce0e227eb/theverge3.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/27651f55f6d1f8760e4d6ccceb16f803e270f2292eae3d667c98a0d45366d5c7/theverge4.jpg" data-mid="186949206" border="0" src="https://freight.cargo.site/w/1000/i/27651f55f6d1f8760e4d6ccceb16f803e270f2292eae3d667c98a0d45366d5c7/theverge4.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/fdd2716a9c3dd785a8e1de63da3c48cdf7276b92dfe2031df2ec12b0d0eb45b1/theverge5.jpg" data-mid="186949207" border="0" src="https://freight.cargo.site/w/1000/i/fdd2716a9c3dd785a8e1de63da3c48cdf7276b92dfe2031df2ec12b0d0eb45b1/theverge5.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/8869c06b8bfedcc848522b9436dfccf27ff4c8548f9d8c404b08093405b8c545/theverge6.jpg" data-mid="186949208" border="0" src="https://freight.cargo.site/w/1000/i/8869c06b8bfedcc848522b9436dfccf27ff4c8548f9d8c404b08093405b8c545/theverge6.jpg" /> ZELLE Interactive Installation <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/c932458ec27a7e605f176601e142fbf7d6e7772d1f6c95d6cd52aa86c84bcf8a/zelle1.jpg" data-mid="186949212" border="0" src="https://freight.cargo.site/w/1000/i/c932458ec27a7e605f176601e142fbf7d6e7772d1f6c95d6cd52aa86c84bcf8a/zelle1.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/39b7b0518e099401cadbee4e8c90cb8935b70d37ce8976e195ecd9c59be98095/zelle2.jpg" data-mid="186949213" border="0" src="https://freight.cargo.site/w/1000/i/39b7b0518e099401cadbee4e8c90cb8935b70d37ce8976e195ecd9c59be98095/zelle2.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/ab7f288ce18e4bf1540fa472ad80f7db60096d650b3464a6808d97212a90d377/zelle3.jpg" data-mid="186949214" border="0" src="https://freight.cargo.site/w/1000/i/ab7f288ce18e4bf1540fa472ad80f7db60096d650b3464a6808d97212a90d377/zelle3.jpg" /> <img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/81f16a4948607b635455eee50f7379a5f093e21bcdb7b8f8b5bd3388db94a9f5/zelle4.jpg" data-mid="186949215" border="0" src="https://freight.cargo.site/w/1000/i/81f16a4948607b635455eee50f7379a5f093e21bcdb7b8f8b5bd3388db94a9f5/zelle4.jpg" /> https://giladdor.com/Saratoga-Water Wed, 29 Apr 2026 18:29:09 +0000 Gilad Dor https://giladdor.com/Saratoga-Water Saratoga Water — The Art of Water Client - Saratoga Water / Emilie Baltz Role - Director of Production / Technical Producer 2024 For Saratoga’s The Art Of Water Volvox Labs’ used 3D dynamics and 8 axis robot to create a unique multisensory sculpture at Art Basel Miami Sensory experience created with artist Emilie Baltz that transforms the simple act of drinking Saratoga water into multi-sensory art. Created using robotic milling and generative digital design — leveraging art and science to transport the viewer into the emotional essence of spring water. Learn more on about this project in the case study here. <img width="1920" height="1089" width_o="1920" height_o="1089" data-src="https://freight.cargo.site/t/original/i/0bb18ed8778ac5508c226c85af618069589fd0ec1eb5f644bab75c48967c5052/saratoga-artbasel-6.jpg" data-mid="247708341" border="0" src="https://freight.cargo.site/w/1000/i/0bb18ed8778ac5508c226c85af618069589fd0ec1eb5f644bab75c48967c5052/saratoga-artbasel-6.jpg" /> <img width="1920" height="1089" width_o="1920" height_o="1089" data-src="https://freight.cargo.site/t/original/i/050abdb498e7c59b19b7abf215093629eba4f40eb7e1b5c58b6176c1da860b6f/saratoga-artbasel-7.jpg" data-mid="247708342" border="0" src="https://freight.cargo.site/w/1000/i/050abdb498e7c59b19b7abf215093629eba4f40eb7e1b5c58b6176c1da860b6f/saratoga-artbasel-7.jpg" /> <img width="1920" height="1089" width_o="1920" height_o="1089" data-src="https://freight.cargo.site/t/original/i/d099302b297134844797849cd87997a3d963e21c86c58ac2eedc02659923b26f/saratoga-artbasel-5.jpg" data-mid="247708340" border="0" src="https://freight.cargo.site/w/1000/i/d099302b297134844797849cd87997a3d963e21c86c58ac2eedc02659923b26f/saratoga-artbasel-5.jpg" /> <img width="1024" height="581" width_o="1024" height_o="581" data-src="https://freight.cargo.site/t/original/i/411ea0d7c7f95b5f193d981afcca2e1c71a9acd68fe66a2ce4d2ea6efac82d5d/saratoga-artbasel-9-1024x581.jpg" data-mid="247708343" border="0" src="https://freight.cargo.site/w/1000/i/411ea0d7c7f95b5f193d981afcca2e1c71a9acd68fe66a2ce4d2ea6efac82d5d/saratoga-artbasel-9-1024x581.jpg" /> <img width="1024" height="581" width_o="1024" height_o="581" data-src="https://freight.cargo.site/t/original/i/d2c05e27438c5055b418ab656c42a8c7b28d93509211a7bbe5ac51b8d4049b41/saratoga-artbasel-10-1024x581.jpg" data-mid="247708344" border="0" src="https://freight.cargo.site/w/1000/i/d2c05e27438c5055b418ab656c42a8c7b28d93509211a7bbe5ac51b8d4049b41/saratoga-artbasel-10-1024x581.jpg" /> <img width="1024" height="581" width_o="1024" height_o="581" data-src="https://freight.cargo.site/t/original/i/f138cd3961189bbcffd4769188c68325bcce9258bdd251541078f9cd7dec43d3/saratoga-artbasel-11-1024x581.jpg" data-mid="247708345" border="0" src="https://freight.cargo.site/w/1000/i/f138cd3961189bbcffd4769188c68325bcce9258bdd251541078f9cd7dec43d3/saratoga-artbasel-11-1024x581.jpg" /> https://giladdor.com/Jackson-Wang Thu, 03 Aug 2023 18:14:52 +0000 Gilad Dor https://giladdor.com/Jackson-Wang Jackson Wang: The MAGIC MAN Experience Client - Jackson Wang / 88 Rising / Microsoft Role - Producer / Production Manager / LED Lighting Designer 2023 Jackson Wang: The MAGIC MAN Experience is an immersive experience using Microsoft Cognitive Services that went on tour with Jackson in Los Angeles, Brooklyn, and at 88Rising’s Head in the Clouds Festival.&nbsp; VVOX partnered with 88rising and Microsoft to create the Magic Man Experience inspired by the visual worlds of Jackson Wang’s Magic Man. Step into Jackson’s universe and encounter the different dimensions of the Magic Magic album where the lines between physical and virtual realms become blurred. <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/19350f69cf638261f1ded148c66648acb14c91cb51c13f23d446a0551c542871/2.jpg" data-mid="188135119" border="0" src="https://freight.cargo.site/w/1000/i/19350f69cf638261f1ded148c66648acb14c91cb51c13f23d446a0551c542871/2.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9f783cccc04086cc7d82ba20dcd791868713d340754eae19e8615242bb774122/3.0.jpg" data-mid="188135120" border="0" src="https://freight.cargo.site/w/1000/i/9f783cccc04086cc7d82ba20dcd791868713d340754eae19e8615242bb774122/3.0.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d8d169390854ea099035d61e91b6acc2edddea8c2e53d33572bfae35a175d816/1.jpg" data-mid="188135118" border="0" src="https://freight.cargo.site/w/1000/i/d8d169390854ea099035d61e91b6acc2edddea8c2e53d33572bfae35a175d816/1.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0b1cb744660d10e46bd117d336d7af2ce5bb7db8d8d2df6cc04879df5325d83b/4.1.jpg" data-mid="188135122" border="0" src="https://freight.cargo.site/w/1000/i/0b1cb744660d10e46bd117d336d7af2ce5bb7db8d8d2df6cc04879df5325d83b/4.1.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/810bfa8ae87b70449ea4fc4c6b4374ea28ca4cad39f28d6f753b9169effe65a9/5.0.jpg" data-mid="188135123" border="0" src="https://freight.cargo.site/w/1000/i/810bfa8ae87b70449ea4fc4c6b4374ea28ca4cad39f28d6f753b9169effe65a9/5.0.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/56bc6f6856a9f717752407c62c1c2dea9a8b46a23b2f879fa88fa6aedd41b1d4/5.1.jpg" data-mid="188135124" border="0" src="https://freight.cargo.site/w/1000/i/56bc6f6856a9f717752407c62c1c2dea9a8b46a23b2f879fa88fa6aedd41b1d4/5.1.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/414428575fd94d68bd4e06026e9c7832f7d4ab80b7d8622bd4219fef840adcc6/6.jpg" data-mid="188135126" border="0" src="https://freight.cargo.site/w/1000/i/414428575fd94d68bd4e06026e9c7832f7d4ab80b7d8622bd4219fef840adcc6/6.jpg" /> <img width="1440" height="1080" width_o="1440" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f1a91ae9700130405bdd84c7c5f9cc4da9d13d0ec018c581a875309c89b43645/7.jpg" data-mid="188135127" border="0" src="https://freight.cargo.site/w/1000/i/f1a91ae9700130405bdd84c7c5f9cc4da9d13d0ec018c581a875309c89b43645/7.jpg" /> <img width="1707" height="2560" width_o="1707" height_o="2560" data-src="https://freight.cargo.site/t/original/i/0a1112ada034df84b65a53fea33e7e462bb0f37b23b4f942610ac241ce713ec0/jackson.jpeg" data-mid="188135353" border="0" src="https://freight.cargo.site/w/1000/i/0a1112ada034df84b65a53fea33e7e462bb0f37b23b4f942610ac241ce713ec0/jackson.jpeg" />